SPAMarketing: Time for Advertising Green Tax?


A typical view: next to mailboxes stands a waste basket full of discarded unread direct mailing advertising. People hate it and yet the “analog” spamming seems to be on the rise. What a waste of paper, trees, paint, etc. The way I see it – the only way to stop it is to make advertisers responsible/accountable for such a waste of natural resources. I don’t know, maybe introducing the first Advertising Green Tax will help?


4 thoughts on “SPAMarketing: Time for Advertising Green Tax?

  1. I think a tax WILL happen eventually and I hope it does (I am talking UK here). I don’t think it will explicit to DM, but will be folded into some form of tax associated to carbon neutrality or similar.

    chris @

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